Have you seen a commercial lately and thought, wait was that Chicago Pizza Tours? Chances are you’re not crazy! Vistaprint and Start Up reached out to feature us in a webisode for branded content. The goal of this project was to do a brand refresh for Chicago Pizza Tours which included updating our logo and ordering some hats, sweatshirts, business cards, sales flyers, and more.
Our brand isn’t just the logo, it’s the feeling people get when they’re on our tours. Having said that, we value the importance of a strong and well defined logo. Having that strong logo helps us identify with current customers, and attract prospective customers. We are the #1 pizza tour in Chicago for many reasons, and we want everyone to know it.
Let us know what you thought of the commercial, we are so proud of the hard work everyone put into this piece. Below is the original logo and the updated logo. Be sure to tell us what you think!